The Total Economic Impact™ of Outreach

Revenue teams operate across fragmented systems, making critical signals easier to miss and leaving sellers with too much manual work. Outreach connects sales engagement, deal management, conversation intelligence, forecasting, and coaching in one platform, carrying context across the revenue lifecycle, so reps know where to focus and what to do next.

To measure the business impact, Outreach commissioned Forrester Consulting to conduct a Total Economic Impact™ study. Based on customer interviews, Forrester built a composite organization to evaluate potential financial outcomes over three years.

The findings include key benefits for the composite organization, including:

• 244% 3-year ROI, with payback in less than 6 months 
• $19.2M in benefits present value over three years 
• $13.6M net present value (NPV)
• 20% productivity lift on admin activities Year 1

Read the full study to explore how Forrester Consulting modeled the potential financial impact of Outreach.
_{The Total Economic Impact™ Of Outreach, a commissioned study conducted by Forrester Consulting on behalf of Outreach, September 2026. Results are for a composite organization representative of the interviewees’ organizations.}

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